FOR OWNERS & CHIEF EXECUTIVE OFFICERS

Which marketing spend is worth repeating?

Your next budget decision needs a clearer picture.

You already sell to consumers and spend on marketing. Before the next round, bring your buying reasons, channels and order records into one review.

The Marketing Checkup is a US$27 one-time assessment with a personal report: what your answers support, what remains unknown and what to check next.

10 questions · Optional notes · A report you can save and share

For already-selling consumer businesses in the United States with existing marketing spend.

MARKETING CHECKUPEXAMPLE REPORT

One possible takeaway

Check the order record before repeating the spend.

What the example answers support
A recent campaign can be linked to orders.
What remains unknown
Refunds and delivery costs sit outside that campaign record.
A practical next check
Review that campaign alongside net receipts and known costs before increasing its budget.

Illustrative answers and report excerpt. No customer results or performance claim.

Try one example question
01

Answer ten questions.
Choose what is true today. “Unknown” is useful too.

02

Read your personal report.
See strengths, open questions and practical priorities.

03

Choose your next check.
Save the report and discuss it with your team.

THE VALUE IS THE TAKEAWAY

Leave with a decision you can explain.

Your report organizes the answers you give. It makes the evidence and its gaps easier to discuss before you commit more money.

KEEP IN VIEW

What is already supported.

Recognize the useful practices your answers describe, from customer buying reasons to records of orders and costs.

MAKE VISIBLE

What you still need to know.

Keep unknowns separate from missing practices. See where one more record or customer conversation could improve the decision.

TAKE FORWARD

A focused next check.

Get answer-based priorities and discussion questions, plus a summary you can review, save or share with your team.

The report uses fixed rules and your answers. Budget decisions still need your records and judgment; sales or profit improvements are never guaranteed.

OPTIONAL · ONE QUESTION TO TRY

What makes someone choose your product?

A feature describes what a product does. A buying reason connects it to a person's situation and a result they care about.

Illustrative feature“A leak-resistant travel mug.”

Buying-reason hypothesis“Carry coffee in your bag on a crowded commute.”

The customer's words and behavior still need to support the reason. This example shows how one answer can shape a report, with more evidence needed for a business decision.

Which best describes your main offer's current message?

Choose one. You can change your answer and compare the interpretation.

Loading the optional example…

START WITH ONE REAL DECISION

For a business that already has customers.

Built for owners and chief executive officers of businesses selling directly to consumers in the United States.

A useful fit when you have…

  • A product or service with paying customers
  • Existing marketing spend and a decision about the next round
  • One main offer or buyer situation to review
  • Access to some customer, channel or order records

Bring what you actually know.

You can answer “unknown” and add optional notes. The checkup covers buying reasons, evidence, channels, the purchase path, orders, costs and review decisions.

Early ideas without sales or marketing spend will have fewer records to draw on. The report reflects that uncertainty.

A STANDALONE FIRST STEP

Ten answers. One personal report. A clearer next check.

Review your strengths, unknowns, priorities and discussion questions. Keep the report for your own budget conversation.

US$27One-time assessment · No subscription

Get my checkup · US$27

Pay once, then open the questionnaire and download your report. Plus applicable tax. No account needed.

BEFORE YOU START

A few clear answers.

Read all questions
What does the US$27 assessment include?

Ten questions, optional notes and an answer-based personal report with strengths, unknowns, priorities, discussion questions and your answer summary. You can review your answers and save or print the report. Follow-on work is separately scoped.

Who prepares the report?

The checkup uses fixed rules in your browser. Your selections shape the report; your notes remain as text. No live artificial intelligence service processes the answers. Human review requires a separately agreed scope.

Will it tell me which campaign will sell more?

The report identifies what your answers support and what deserves another check. A decision about a particular campaign needs its actual records, costs and an appropriate comparison. Results and additional sales are never guaranteed.

What happens after I buy?

After Stripe payment, continue to the ten-question checkup. Generate your report and download it before closing the page. Answers stay in this browser page; there is no account or cloud report storage. If you lose the questionnaire link, email us with your purchase reference. The link is shareable and is not tied to an individual order.

OPTIONAL · TALK THROUGH ONE NEXT DECISION

Request a 20-minute sales-workflow call.

Bring one offer and the marketing decision you want to make. We can discuss your report, the records available and whether a small follow-on scope would help. A meeting time is confirmed personally after your request.

Use public business information. Please leave out passwords, customer lists and confidential files.

Your sales-workflow call request

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